2025 UCDA Design Education Summit Branding

Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role

Branding Identity

Logo Design

Team

Rue Thi

Brook Barratt

Lindsay Teuschler

Nam Phon

Year

2024

Timeline

2 week

Tool

Illustrator

Photoshop

Style Guide

A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs

Reflection

This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.

2025 UCDA Design Education Summit Branding

Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role

Branding Identity

Logo Design

Team

Rue Thi

Brook Barratt

Lindsay Teuschler

Nam Phon

Year

2024

Timeline

2 week

Tool

Illustrator

Photoshop

Style Guide

A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs

Reflection

This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.

2025 UCDA Design Education Summit Branding

Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role

Branding Identity

Logo Design

Team

Rue Thi

Brook Barratt

Lindsay Teuschler

Nam Phon

Year

2024

Timeline

2 week

Tool

Illustrator

Photoshop

Style Guide

A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs

Reflection

This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.