2025 UCDA Design Education Summit Branding
Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role
Branding Identity
Logo Design
Team
Rue Thi
Brook Barratt
Lindsay Teuschler
Nam Phon
Year
2024
Timeline
2 week
Tool
Illustrator
Photoshop

Style Guide
A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs




Reflection
This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.
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2025 UCDA Design Education Summit Branding
Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role
Branding Identity
Logo Design
Team
Rue Thi
Brook Barratt
Lindsay Teuschler
Nam Phon
Year
2024
Timeline
2 week
Tool
Illustrator
Photoshop

Style Guide
A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs




Reflection
This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.
You may also like
2025 UCDA Design Education Summit Branding
Designed a cohesive branding system for the 2025 UCDA Summit, centered on "mindfulness." Delivered a redesigned logo, custom patterns, and event swag, all reflecting the summit's focus on connection, collaboration, and idea exchange.

My Role
Branding Identity
Logo Design
Team
Rue Thi
Brook Barratt
Lindsay Teuschler
Nam Phon
Year
2024
Timeline
2 week
Tool
Illustrator
Photoshop

Style Guide
A yellow accent was added, and the main pattern was inspired by the logo’s intersecting circles, creating a cohesive and dynamic design.

Event Merchandise Designs




Reflection
This project allowed me to create event merchandise that reflected the 2025 UCDA Summit’s themes of mindfulness and collaboration. While I focused on balancing practicality with visual appeal, next time I would explore more interactive or customizable merchandise options. This would help further engage attendees, create a more personalized experience, and deepen their connection to the summit’s message.
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